On January 13th, the second meeting of the 11th membership conference of the Shenzhen Furniture Industry Association was successfully held at the association's base. The conference analyzed and exchanged topics such as industry development trends and overseas market expansion.

1. "How Can the Furniture Industry Survive Economic Cycles and Achieve Sustainable Development?" - Hou Keping, Chairman of the Shenzhen Furniture Industry Association

2. "Crossing Cycles, Reshaping Value - The Evolution Strategy of the 'Eco-Position' of the Comprehensive Furniture" - Wang Yue, Vice President of the Shenzhen Furniture Research and Development Institute;

3. "linking International Standards - Guarding Local Brands" - Yang Lina, General Manager of the Shenzhen Furniture Industry Association Testing Center;

4. "Entering the Middle East: Sharing Practical Experience and Cooperation Opportunities of Furniture Export" - Wang Xiuxian, Executive Director of Guangdong Meichen Furniture;

5. "Sharing Experience of Expanding the Overseas Furniture Market" - Qin Wen, Marketing General Manager of the Overseas Business Department of Left Right Furniture;


 

This membership conference was not only a summary meeting but also an incentive meeting. Whether it is the long-term investment in brand promotion or the future planning for brand expansion overseas, the Shenzhen Furniture Industry Association worked together with all members to promote the industry from "Shenzhen Manufacturing" to "Shenzhen Brand", and help enterprises set sail for overseas expansion.